Nexus One Sales are below competitors in the 1st month
The phone Nexus One, the first hardware with the Google brand, following disappointing sales. If compared with the first week sales of other models the difference was large, when analyzing the first month of thing is rampant.
Google has sold only 80,000 units of the Nexus One look at the graph above the comparison with the Droid / Milestone and the first iPhone to understand how little they mean 80k.
The Nexus One was a true laboratory in the phone market. To start marketing it is done largely by the Internet. The phone is more expensive than the competitors because they already come unlocked – Google did not close partnerships with the major U.S. telcos, such as double AT & T / Apple. Or gave very well, or gave very wrong. I’ve gotten to understand what went wrong.
Anyway, I think the main objective of the Nexus One was achieved: to advertise the Android, the operating system from Google. I do not think there is a lot of people down there in the offices of Google. Now investors are going to be a bit of a Google around when thinking about making another foray into the world of physical hardware.
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Keywords: Brand, physical hardware, Nexus, U.S., hardware





